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SUMMER SPORTS

DFB Cup action unleashed - the Quarter-finals commence

The DFB Cup, the second most important national title in German football kicks into quarterfinals action on 9-10 February.

This season the delivery of a new marketing concept has greatly enhanced coverage and established the DFB Cup as one of the premier brand communication platforms in Germany, if not the world. The new concept provides a level of brand exclusivity as yet unseen in German football.

As a long-standing partner of the German Football Association (DFB) stretching back almost 30 years, Infront Sports & Media manages all marketing rights to the DFB Cup events.

TOP NEWS

Infront extends contract with F.C. Hansa Rostock until 2026 ahead of time

About Us

A leader in international sports marketing

Infront Sports & Media, based in Zug, Switzerland, has a network of 24 offices and specialist subsidiaries located in 10 countries. It has over 500 employees, providing first-class services to 130 rightsholders.

A job for specialists
Infront is a specialist in the distribution of media rights to all broadcast media, including television as well as new media. It has a prestigious portfolio, including major events in football, handball, motor sports and the majority of winter Olympic sports.
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MARKETING RIGHTS

Client-focused marketing solutions

Infront handles the marketing of many top sports properties and assists sponsors to maximise the value of their investments. Infront´s services include the development and sale of sponsorship packages; event promotion and the creation of
powerful activation strategies.

A host of innovations

HBS' innovative customer-oriented delivery of broadcast services opened the scope of its operations to include mulit-sports events, host broadcast for federations, leagues, rights owners and venue countries and extensive, enhanced R & D work with key broadcast manufacturers.

A complete full-service provider

Infront's Sports Services department is a function for rights delivery, for both media and marketing projects. It is providing services such as Account Management for clients, Event Management, Management of Ticketing as well as Advertising and
Signage Solutions.

Excellence in hospitality

Infront Hospitality Management – Infront’s experience hospitality provider – has further enhanced its position in world sport by entering a strategic alliance with Kofler & Kompanie (K&K).